行銷管理 : 策略化觀點
by:
Cannon, Joseph P.; McCarthy, E. Jerome; Perreault, William D.; 坎農 ((Cannon, Joseph P.)); 皮洛特 ((Perreault, William D.)); 麥卡錫 ((McCarthy, E. Jerome)); 黃延聰
(Language materials, printed)
, [著]
行銷管理 : 全球管理法
by:
McCarthy,, E. Jerome; Perreault,, William D.; 皮洛特 ((Perreault, William D.)); 高彬; 麥卡錫 ((McCarthy, E. Jerome (Edmund Jerome)))
(Language materials, printed)
行銷管理 : 全球化觀點
by:
McCarthy, E. Jerome; Perreault, William D; 皮洛特 ((Perreault, William D.)); 瞿玉鳳; 麥卡錫 ((McCarthy, E. Jerome (Edmund Jerome)))
(Language materials, printed)