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Fundamentals of Marketing

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	Stanton,William J.,
[NT 47353] Alternative Intellectual Responsibility:	Walker,Bruce J.,
[NT 47353] Alternative Intellectual Responsibility:	Etzel,Michael J.,
[NT 47351] Place of Publication:	New York
[NT 47263] Published:	McGRAW-HILL,INC.;
[NT 47352] Year of Publication:	c1991
[NT 50960] Edition:	9th ed.
[NT 47264] Description:	668 p.col.ill.,table : 26 cm.;
[NT 47298] Series:	McGraw-Hill series in marketing
[NT 47266] Subject:	Marketing -
[NT 50961] ISBN:	0070609527

Fundamentals of Marketing
Stanton,, William J.

Fundamentals of Marketing / by William J. Stanton,Michael J. Etzel, Bruce J. Walker - 9th ed.. - New York : McGRAW-HILL,INC., c1991. - 668 p. ; col.ill.,table ; 26 cm.. - (McGraw-Hill series in marketing).
Includes bibliographical references and index..
ISBN 0070609527ISBN 0071009418
Marketing

Walker,, Bruce J.

Fundamentals of Marketing
LDR:00525nam0 2200169 i 450 001 116384
005 20120618135300.0
010 $a 0070609527 $b pbk.
010 $a 0071009418 $b pbk.
100 $a 20071107d1999 yam b
101 $a eng
102 $a us
200 $a Fundamentals of Marketing $f by William J. Stanton,Michael J. Etzel, Bruce J. Walker
205 $a 9th ed.
210 $a New York $d c1991 $c McGRAW-HILL,INC.
215 $a 668 p. $c col.ill.,table $d 26 cm.
225 $a McGraw-Hill series in marketing
320 $a Includes bibliographical references and index.
606 $2 lc $a Marketing $3 202507
700 $a Stanton, $b William J. $3 90748
701 $a Walker, $b Bruce J. $3 90750
701 $a Etzel, $b Michael J. $3 90749

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