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Marketing Management

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	CravensDavid W.,
[NT 47353] Alternative Intellectual Responsibility:	HillsGerald E.,
[NT 47353] Alternative Intellectual Responsibility:	WoodruffRobert B.,
[NT 47351] Place of Publication:	Illinois
[NT 47263] Published:	Richard D. Irwin, Inc.;
[NT 47352] Year of Publication:	c1987
[NT 47264] Description:	714 p.ill,form : 24 cm.;
[NT 50961] ISBN:	0256055475

Marketing Management
Cravens, David W.

Marketing Management / by David W. Cravens, Gerald E. Hills, Robert B. Woodruff - Illinois : Richard D. Irwin, Inc., c1987. - 714 p. ; ill,form ; 24 cm..
Includes index.
ISBN 0256055475

Hills, Gerald E.

Marketing Management
LDR:00376nam0 2200133 i 450 001 117274
005 20120618121239.0
010 $a 0256055475 $b bound
100 $a 20071107d1987 yam b
101 $a eng
102 $a us
200 $a Marketing Management $f by David W. Cravens, Gerald E. Hills, Robert B. Woodruff
210 $a Illinois $d c1987 $c Richard D. Irwin, Inc.
215 $a 714 p. $c ill,form $d 24 cm.
320 $a Includes index
700 $a Cravens $b David W. $3 91706
701 $a Hills $b Gerald E. $3 37855
701 $a Woodruff $b Robert B. $3 37856

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