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Essentials of marketing research

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	Zikmund,William G.,
[NT 47351] Place of Publication:	Fort Worth, TX
[NT 47263] Published:	Dryden Press;
[NT 47352] Year of Publication:	c1999
[NT 47264] Description:	xxii, 422 p.col. ill. : 26 cm.;
[NT 47266] Subject:	Marketing research -
[NT 50961] ISBN:	0-03-024356-4

Essentials of marketing research
Zikmund,, William G.

Essentials of marketing research / William G. Zikmund - Fort Worth, TX : Dryden Press, c1999. - xxii, 422 p. ; col. ill. ; 26 cm..
Includes bibliographical references and index.
ISBN 0-03-024356-4
Marketing research

Essentials of marketing research
LDR:00533nam0 2200181 i 450 001 120182
005 20120618115733.0
010 1 $a 0-03-024356-4 $b hkb $d NT1062
020 $a us $b 98071173
100 $a 20071107d1999 u y0engy09 b
101 0 $a eng
102 $a us $b tx
105 $a a a 001yy
200 1 $a Essentials of marketing research $f William G. Zikmund
210 $a Fort Worth, TX $d c1999 $c Dryden Press
215 1 $a xxii, 422 p. $c col. ill. $d 26 cm.
320 $a Includes bibliographical references and index
606 $2 lc $a Marketing research $3 184773
676 $a 658.8/3 $v 21
680 $a HF5415.2 $b Z537 1999
700 $a Zikmund, $b William G. $3 97332

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