醒吾科技大學圖書館 |

[NT 42591] Language: Francais

[NT 5480] Login

[NT 5635] Back

[NT 59884] Switch To: [NT 5556] Labeled | [NT 5559] MARC Mode | [NT 33762] ISBD

Managing services marketing : text and readings

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	text and readings
[NT 47261] Author:	Bateson,John E. G.,
[NT 47351] Place of Publication:	Fort Worth
[NT 47263] Published:	Dryden Press;
[NT 47352] Year of Publication:	c1995
[NT 50960] Edition:	3rd ed
[NT 47264] Description:	xvii, 680 p.ill. : 24 cm.;
[NT 47298] Series:	The Dryden Press series in marketing
[NT 47266] Subject:	Service industries - Management -
[NT 50961] ISBN:	0-03-098666-4

Managing services marketing : text and readings
Bateson,, John E. G.

Managing services marketing : text and readings / John E.G. Bateson - 3rd ed. - Fort Worth : Dryden Press, c1995. - xvii, 680 p. ; ill. ; 24 cm.. - (The Dryden Press series in marketing).
Includes bibliographical references and index.
ISBN 0-03-098666-4
Service industries -- Management

Managing services marketing : text and readings
LDR:00665nam0 2200217 i 450 001 120736
005 20120618121636.0
010 1 $a 0-03-098666-4 $b hbk $d NT2797
020 $a us $b 94073629
100 $a 20071107d1995 u y0engy09 b
101 0 $a eng
102 $a us $b tx
105 $a a a 001yy
200 1 $a Managing services marketing $e text and readings $f John E.G. Bateson
205 $a 3rd ed
210 $a Fort Worth $d c1995 $c Dryden Press
215 1 $a xvii, 680 p. $c ill. $d 24 cm.
225 2 $a The Dryden Press series in marketing
320 $a Includes bibliographical references and index
410 0 $1 2001 $a The Dryden Press series in marketing
606 $a Service industries $x Management $3 34027 $3 220501
676 $a 658.8
680 $a HD9980.5 $b B38 1995
700 $a Bateson, $b John E. G. $3 98948

[NT 59758] based on 0 [NT 59757] review(s)

[NT 42818] Items

1 [NT 46296] records • [NT 5501] Pages 1 •
1

[NT 5501718] Search Note

[NT 5000115] Inventory Number

[NT 7898] Location Name

[NT 7947] Item Class

[NT 33989] Material type

[NT 43385] Call number

[NT 5501238] Usage Class

[NT 45600] Loan Status

[NT 48088] No. of reservations

[NT 52971] Opac note

[NT 46641] Attachments

[NT 5502] Print

00208960

4樓西文圖書區

一般圖書

一般圖書

658.8 B329 1995

一般使用(Normal)

[NT 41737] On shelf

0

1 [NT 46296] records • [NT 5501] Pages 1 •
1

[NT 59725] Reviews

[NT 59886] Add a review [NT 59885] and share your thoughts with other readers

Export

[NT 5501410] pickup library

[NT 48336] Change password

[NT 5480] Login