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Total quality in marketing

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	Johnson,William C., 1954-
[NT 47353] Alternative Intellectual Responsibility:	Chvala,Richard J.,
[NT 47351] Place of Publication:	Delray Beach, Fla.
[NT 47263] Published:	St. Lucie Press;
[NT 47352] Year of Publication:	c1996
[NT 47264] Description:	xix, 276 p.ill. : 24 cm.;
[NT 47298] Series:	The St. Lucie Press total quality series
[NT 47266] Subject:	Marketing -
[NT 47266] Subject:	Total quality management - Data processing -
[NT 50961] ISBN:	1-884015-13-1

Total quality in marketing
Johnson,, William C.

Total quality in marketing / by William C. Johnson, Richard J. Chvala - Delray Beach, Fla. : St. Lucie Press, c1996. - xix, 276 p. ; ill. ; 24 cm.. - (The St. Lucie Press total quality series).
Includes bibliographical references and index.
ISBN 1-884015-13-1
MarketingTotal quality management -- Data processing

Chvala,, Richard J.

Total quality in marketing
LDR:00657nam0 2200205 i 450 001 121842
005 20120618115645.0
010 1 $a 1-884015-13-1 $d NT1406
020 $a us $b 95206662
100 $a 20071107d1996 u y0engy09 b
101 0 $a eng
102 $a us $b fl
105 $a a a 001yy
200 1 $a Total quality in marketing $f by William C. Johnson, Richard J. Chvala
210 $a Delray Beach, Fla. $d c1996 $c St. Lucie Press
215 1 $a xix, 276 p. $c ill. $d 24 cm.
225 2 $a The St. Lucie Press total quality series
320 $a Includes bibliographical references and index
410 0 $1 2001 $a The St. Lucie Press total quality series
606 $2 lc $a Marketing $3 185291
606 $a Total quality management $x Data processing $3 37369 $3 219887
676 $a 658.8
680 $a HF5415.13 $b J587 1996
700 $a Johnson, $b William C. $f 1954- $3 101943
701 $a Chvala, $b Richard J. $3 101944

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