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Global marketing management

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47354] Secondary Intellectual Responsibility:	Quelch,John A.,
[NT 47354] Secondary Intellectual Responsibility:	Bartlett,Christopher A.,, 1943-
[NT 47351] Place of Publication:	Reading, Mass.
[NT 47263] Published:	Addison-Wesley;
[NT 47352] Year of Publication:	c1999
[NT 50960] Edition:	4th ed.
[NT 47264] Description:	viii, 703 p.ill. : 24 cm.;
[NT 47266] Subject:	Export marketing - Management -
[NT 50961] ISBN:	0-201-35062-9

Global marketing management
Global marketing management / [edited by] John A. Quelch, Christopher A. Bartlett ; Joel Steckel, consulting editor - 4th ed.. - Reading, Mass. : Addison-Wesley, c1999. - viii, 703 p. ; ill. ; 24 cm..
Includes bibliographical references.
ISBN 0-201-35062-9
Export marketing -- Management

Quelch,, John A.

Global marketing management
LDR:00602nam0 2200193 i 450 001 122038
005 20120618122049.0
010 1 $a 0-201-35062-9 $b pbk. $d NT1071
020 $a us $b 98040715
100 $a 20071107d1999 u y0engy09 b
101 0 $a eng
102 $a us $b ma
105 $a a a 000yy
200 1 $a Global marketing management $f [edited by] John A. Quelch, Christopher A. Bartlett $g Joel Steckel, consulting editor
205 $a 4th ed.
210 $a Reading, Mass. $d c1999 $c Addison-Wesley
215 1 $a viii, 703 p. $c ill. $d 24 cm.
320 $a Includes bibliographical references
606 $a Export marketing $x Management $3 92030 $3 219428
676 $a 658.8/48 $v 20
680 $a HF1416 $b G56 1999
702 $a Quelch, $b John A. $3 100570
702 $a Bartlett, $b Christopher A., $f 1943- $3 102450

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658.848 G562 1999

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