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[NT 33762] ISBD
Cybermarketing : how to use the Internet to market your goods and services
[NT 42944] Record Type:
[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:
how to use the Internet to market your goods and services
[NT 47261] Author:
Bickerton,Pauline.,
[NT 47353] Alternative Intellectual Responsibility:
Bickerton,Matthew.,
[NT 47353] Alternative Intellectual Responsibility:
Pardesi,Upkar.,
[NT 47351] Place of Publication:
Boston
[NT 47263] Published:
Butterworth-Heinemann;
[NT 47352] Year of Publication:
2000
[NT 50960] Edition:
2nd ed.
[NT 47264] Description:
xvi, 355 p.ill. : 24 cm.;
[NT 47298] Series:
Chartered Institute of Marketing/Butterworth-Heinemann marketing series
[NT 47266] Subject:
Internet marketing -
[NT 47266] Subject:
Internet advertising -
[NT 47265] Notes:
'Published in association with the Chartered Institute of Marketing.'
[NT 50961] ISBN:
0-7506-4704-3
Cybermarketing : how to use the Internet to market your goods and services
Bickerton,, Pauline.
Cybermarketing
: how to use the Internet to market your goods and services / Pauline Bickerton, Matthew Bickerton and Upkar Pardesi - 2nd ed.. - Boston : Butterworth-Heinemann, 2000. - xvi, 355 p. ; ill. ; 24 cm.. - (Chartered Institute of Marketing/Butterworth-Heinemann marketing series).
'Published in association with the Chartered Institute of Marketing.'.
Includes bibliographical references and index.
ISBN 0-7506-4704-3
Internet marketingInternet advertising
Bickerton,, Matthew.
Cybermarketing : how to use the Internet to market your goods and services
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102892
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