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Inside-out marketing : how to create an internal marketing strategy

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	how to create an internal marketing strategy
作者:	DunmoreMichael.,
出版地:	London
出版者:	Kogan Page;
出版年:	2002.
面頁冊數:	viii, 264 p.24 cm.;
標題:	Marketing -
標題:	Personnel management. -
ISBN:	0749436638

Inside-out marketing : how to create an internal marketing strategy
Dunmore, Michael.

Inside-out marketing : how to create an internal marketing strategy / Michael Dunmore. - London : Kogan Page, 2002.. - viii, 264 p. ; 24 cm..
Includes bibliographical references and index..
ISBN 0749436638
MarketingPersonnel management.

Inside-out marketing : how to create an internal marketing strategy
LDR:00470nam0 2200157 i 450 001 126503
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200 1 $a Inside-out marketing $e how to create an internal marketing strategy $f Michael Dunmore.
210 $a London $d 2002. $c Kogan Page
215 1 $a viii, 264 p. $d 24 cm.
320 $a Includes bibliographical references and index.
606 $2 lc $a Marketing $3 185291
606 $2 lc $a Personnel management. $3 187676
676 $a 658.8
700 $a Dunmore $b Michael. $3 110771

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