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Total access : giving customers what they want in an anytime, anywhere world

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	giving customers what they want in an anytime, anywhere world
[NT 47261] Author:	McKennaRegis,
[NT 47351] Place of Publication:	Boston, Mass.
[NT 47263] Published:	Harvard Business School Press;
[NT 47352] Year of Publication:	c2002
[NT 47264] Description:	xv, 252 p.24 cm.;
[NT 47266] Subject:	Consumer satisfaction - Evaluation -
[NT 47266] Subject:	Customer relations - Data processing -
[NT 47266] Subject:	Customer services - Quality control -
[NT 50961] ISBN:	1-57851-244-1

Total access : giving customers what they want in an anytime, anywhere world
McKenna, Regis

Total access : giving customers what they want in an anytime, anywhere world / Regis McKenna - Boston, Mass. : Harvard Business School Press, c2002. - xv, 252 p. ; 24 cm..
Includes bibliographical references (p. 227-236) and index.
ISBN 1-57851-244-1
Consumer satisfactionCustomer relationsCustomer services -- Evaluation -- Data processing -- Quality control

Total access : giving customers what they want in an anytime, anywhere world
LDR:00499nam0 2200157 i 450 001 127070
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010 1 $a 1-57851-244-1 $b hbk. $d NT1234
100 $a 20071107d2002 m y0engy01 b
101 1 $a eng
102 $a us
105 $a a z 000zy
200 1 $a Total access $e giving customers what they want in an anytime, anywhere world $f Regis McKenna
210 $a Boston, Mass. $d c2002 $c Harvard Business School Press
215 1 $a xv, 252 p. $d 24 cm.
320 $a Includes bibliographical references (p. 227-236) and index
606 $a Consumer satisfaction $x Evaluation $3 36749 $3 220083
606 $a Customer relations $x Data processing $3 37368 $3 219446
606 $a Customer services $x Quality control $3 37600 $3 219261
676 $a 658.8/12
700 $a McKenna $b Regis $3 111681

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