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Business market management : understanding, creating, and delivering value

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	understanding, creating, and delivering value
[NT 47261] Author:	AndersonJames C., 1953-
[NT 47353] Alternative Intellectual Responsibility:	NarusJames A.,
[NT 47351] Place of Publication:	Upper Saddle River, N.J.
[NT 47263] Published:	Pearson Prentice Hall;
[NT 47352] Year of Publication:	c2004.
[NT 50960] Edition:	2nd ed.
[NT 47264] Description:	xx, 460 p.ill. : 25 cm.;
[NT 47266] Subject:	Industrial marketing. -
[NT 50961] ISBN:	0130451878

Business market management : understanding, creating, and delivering value
Anderson, James C.

Business market management : understanding, creating, and delivering value / James C. Anderson, James A. Narus. - 2nd ed.. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2004.. - xx, 460 p. ; ill. ; 25 cm..
Includes bibliographical references and index..
ISBN 0130451878ISBN 9780130451873
Industrial marketing.

Narus, James A.

Business market management : understanding, creating, and delivering value
LDR:00678nam 2200217 n 450 001 137219
005 20120618111722.0
010 1 $a 0130451878 $b hbk. $d NT6234
010 1 $a 9780130451873 $b hbk. $d NT6234
020 $a US $b 2003062229
042 $a pcc
100 $a 20071107d2004 m y0engy08 b
101 $a eng
102 $a us
105 $a a z 001yy
200 1 $a Business market management $e understanding, creating, and delivering value $f James C. Anderson, James A. Narus.
205 $a 2nd ed.
210 $a Upper Saddle River, N.J. $d c2004. $c Pearson Prentice Hall
215 1 $a xx, 460 p. $c ill. $d 25 cm.
320 $a Includes bibliographical references and index.
606 $a Industrial marketing. $3 118978 $2 lc $3 219134
676 $a 658.8
680 $a HF5415.1263 $b .A53 2004
700 $a Anderson $b James C. $f 1953- $3 118976
701 $a Narus $b James A. $3 118977

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