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The new global brands : : managing non-government organizations in the 21st century /

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	managing non-government organizations in the 21st century /
作者:	QuelchJohn A.,
合作者:	Laidler-KylanderNathalie.,
出版地:	Mason, Ohio :
出版者:	Thomson/South-Western,;
出版年:	c2006.
面頁冊數:	vi, 324 p. :ill., map ; : 24 cm.;
標題:	Business names.; -
標題:	Non-governmental organizations; -
ISBN:	032432023X

The new global brands : : managing non-government organizations in the 21st century /
Quelch, John A.

The new global brands : : managing non-government organizations in the 21st century / / John A. Quelch, Nathalie Laidler-Kylander. - Mason, Ohio : : Thomson/South-Western,, c2006.. - vi, 324 p. : ; ill., map ; ; 24 cm..
Includes bibliographical references..
ISBN 032432023X
Business names.;Non-governmental organizations;

Laidler-Kylander, Nathalie.

The new global brands : : managing non-government organizations in the 21st century /
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