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How come your marketing plans aren't working? : the essential guide to marketing planning

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	the essential guide to marketing planning
作者:	McDonaldMalcolm.,
出版地:	London
出版者:	Kogan Page;
出版年:	2002.
面頁冊數:	x, 198 p.ill. : 22 cm.;
集叢名:	If you're so brilliant
標題:	Marketing -
ISBN:	074943726X

How come your marketing plans aren't working? : the essential guide to marketing planning
McDonald, Malcolm.

How come your marketing plans aren't working? : the essential guide to marketing planning / Malcolm McDonald. - London : Kogan Page, 2002.. - x, 198 p. ; ill. ; 22 cm.. - (If you're so brilliant).
Includes index..
ISBN 074943726X
Marketing

How come your marketing plans aren't working? : the essential guide to marketing planning
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