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觀光行銷 = Tourism and hospitality marketing

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	Tourism and hospitality marketing
[NT 47261] Author:	鄭紹成,
[NT 47351] Place of Publication:	臺北市
[NT 47263] Published:	雙葉書廊;
[NT 47352] Year of Publication:	2008[民97]
[NT 50960] Edition:	初版
[NT 47264] Description:	[10],445,[1]面圖 : 26公分;
[NT 47266] Subject:	觀光 - 行政 -
[NT 47266] Subject:	市場學 -
[NT 51458] Online resource:	http://www.yehyeh.com.tw
[NT 50961] ISBN:	978-986-6672-05-7

觀光行銷 = Tourism and hospitality marketing
鄭, 紹成

觀光行銷 = Tourism and hospitality marketing / 鄭紹成著 - 初版. - 臺北市 : 雙葉書廊, 2008[民97]. - [10],445,[1]面 ; 圖 ; 26公分.
參考書目:面427-[434.
ISBN 978-986-6672-05-7
觀光市場學 -- 行政

觀光行銷 = Tourism and hospitality marketing
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200 1 $a 觀光行銷 $d Tourism and hospitality marketing $f 鄭紹成著 $z eng
205 $a 初版
210 $a 臺北市 $d 2008[民97] $c 雙葉書廊
215 0 $a [10],445,[1]面 $c 圖 $d 26公分
320 $a 參考書目:面427-[434
320 $a 含索引
510 1 $a Tourism and hospitality marketing $z eng
606 $a 觀光 $x 行政 $3 145415 $2 csh $3 220877
606 $2 csh $a 市場學 $3 144421
681 $a 992.2 $b 8463
700 $a 鄭 $b 紹成 $4 著 $3 71265
801 0 $a cw $b 醒吾 $c 20080908 $g CCR
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