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Consumer tribes

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47353] Alternative Intellectual Responsibility:	ShankarAvi ,
[NT 47353] Alternative Intellectual Responsibility:	CovaBernard ,
[NT 47353] Alternative Intellectual Responsibility:	KozinetsRobert ,
[NT 47351] Place of Publication:	Amsterdam
[NT 47263] Published:	Butterworth-Heinemann;
[NT 47352] Year of Publication:	2007
[NT 47264] Description:	xvii, 339 p.ill. : 24 cm ;
[NT 47266] Subject:	Consumer behavior -
[NT 47266] Subject:	Market segmentation -
[NT 50961] ISBN:	9780750680240

Consumer tribes
Consumer tribes / edited by Bernard Cova, Robert Kozinets,Avi Shankar - Amsterdam : Butterworth-Heinemann, 2007. - xvii, 339 p. ; ill. ; 24 cm .
Includes bibliographical references and index .
ISBN 9780750680240ISBN 0750680245
Consumer behaviorMarket segmentation

Shankar, Avi

Consumer tribes
LDR:00619nam 2200205 450 001 185940
005 20120619004911.0
009 a(OCoLC)123113924
010 1 $a 9780750680240 $b pbk.
010 1 $a 0750680245 $b pbk. $d NT1776
042 $a ukblcatcopy
100 $a 20090114d2007 m y0engy08 b
101 0 $a eng
102 $a nl
105 $a a z 001yy
200 1 $a Consumer tribes $f edited by Bernard Cova, Robert Kozinets,Avi Shankar
210 $a Amsterdam $a London $d 2007 $c Butterworth-Heinemann
215 1 $a xvii, 339 p. $c ill. $d 24 cm
320 $a Includes bibliographical references and index
606 $2 lc $a Consumer behavior $3 215715
606 $a Market segmentation $3 185100 $2 lc $3 237308
676 $a 658.8342 $v 22
680 $a HF5415.32 $b .C65926 2007
701 $a Shankar $b Avi $3 185098
701 $a Cova $b Bernard $3 185096
701 $a Kozinets $b Robert $3 185097

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