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[NT 33762] ISBD
Strategic market relationships : from strategy to implementation
[NT 42944] Record Type:
[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:
from strategy to implementation
[NT 47261] Author:
DonaldsonBill, 1948-
[NT 47353] Alternative Intellectual Responsibility:
O'TooleTom, 1966-
[NT 47351] Place of Publication:
Chichester, England
[NT 47263] Published:
Wiley;
[NT 47352] Year of Publication:
c2007.
[NT 50960] Edition:
2nd ed.
[NT 47264] Description:
xiv, 269 p.ill. : 24 cm.;
[NT 47266] Subject:
Business networks -
[NT 47266] Subject:
Industrial management -
[NT 47266] Subject:
Relationship marketing -
[NT 47266] Subject:
Strategic alliances (Business) -
[NT 50961] ISBN:
9780470028803
Strategic market relationships : from strategy to implementation
Donaldson, Bill
Strategic market relationships
: from strategy to implementation / Bill Donaldson, Tom O'Toole. - 2nd ed.. - Chichester, England : Wiley, c2007.. - xiv, 269 p. ; ill. ; 24 cm..
Includes bibliographical references (p. [249]-262) and index.
ISBN 9780470028803ISBN 0470028807
Business networksIndustrial managementRelationship marketingStrategic alliances (Business)
O'Toole, Tom
Strategic market relationships : from strategy to implementation
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