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Marketing for cultural organisations : new strategies for attracting audiences to classical music, dance, museums, theatre & opera

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	new strategies for attracting audiences to classical music, dance, museums, theatre & opera
[NT 47261] Author:	KolbBonita M.,
[NT 47351] Place of Publication:	London
[NT 47263] Published:	Thomson Learning;
[NT 47352] Year of Publication:	2005.
[NT 50960] Edition:	2nd ed.
[NT 47264] Description:	x, 233 p.25 cm.;
[NT 47266] Subject:	Arts - Marketing. -
[NT 47265] Notes:	Previous ed.: Dublin: Oak Tree, 1999.
[NT 50961] ISBN:	1844802132

Marketing for cultural organisations : new strategies for attracting audiences to classical music, dance, museums, theatre & opera
Kolb, Bonita M.

Marketing for cultural organisations : new strategies for attracting audiences to classical music, dance, museums, theatre & opera / Bonita M. Kolb. - 2nd ed.. - London : Thomson Learning, 2005.. - x, 233 p. ; 25 cm..
Previous ed.: Dublin: Oak Tree, 1999..
Includes bibliographical references and index. .
ISBN 1844802132ISBN 9781844802135
Arts -- Marketing.

Marketing for cultural organisations : new strategies for attracting audiences to classical music, dance, museums, theatre & opera
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