醒吾科技大學圖書館 |

[NT 42591] Language: Francais

[NT 5480] Login

[NT 5635] Back

[NT 59884] Switch To: [NT 5556] Labeled | [NT 5559] MARC Mode | [NT 33762] ISBD

Branding governance : a participatory approach to the brand building process

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	a participatory approach to the brand building process
[NT 47261] Author:	IndNicholas,
[NT 47353] Alternative Intellectual Responsibility:	BjerkeRune,
[NT 47351] Place of Publication:	Chichester, England
[NT 47263] Published:	John Wiley & Sons;
[NT 47352] Year of Publication:	c2007
[NT 47264] Description:	xii, 276 p.ill. : 24 cm.;
[NT 47266] Subject:	Brand name products -
[NT 47266] Subject:	Product management -
[NT 51458] Online resource:	http://www.loc.gov/catdir/toc/ecip079/2007004231.html
[NT 50961] ISBN:	9780470030752

Branding governance : a participatory approach to the brand building process
Ind, Nicholas

Branding governance : a participatory approach to the brand building process / Nicholas Ind and Rune Bjerke - Chichester, England : John Wiley & Sons, c2007 . - xii, 276 p. ; ill. ; 24 cm..
Includes bibliographical references (p. [245]-263) and index .
ISBN 9780470030752
Brand name productsProduct management

Bjerke, Rune

Branding governance : a participatory approach to the brand building process
LDR:00763nam 2200217 n 450 001 205951
005 20120619022956.0
009 a.b62897044
009 81252786
010 1 $a 9780470030752 $b hbk. $d NT2009
020 $a US $b 2007004231
100 $a 20100421d2007 m y0engy08 b
101 $a eng
102 $a gb
105 $a a a 001yy
200 1 $a Branding governance $e a participatory approach to the brand building process $f Nicholas Ind and Rune Bjerke
210 $a Chichester, England $a Hoboken, NJ $d c2007 $c John Wiley & Sons
215 1 $a xii, 276 p. $c ill. $d 24 cm.
320 $a Includes bibliographical references (p. [245]-263) and index
606 $2 lc $a Brand name products $3 205833
606 $2 lc $a Product management $3 205834
676 $a 658.8/27 $v 22
680 $a HD69.B7 $b I527 2007
700 1 $a Ind $b Nicholas $3 205831
701 1 $a Bjerke $b Rune $3 205832
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip079/2007004231.html

[NT 59758] based on 0 [NT 59757] review(s)

[NT 42818] Items

1 [NT 46296] records • [NT 5501] Pages 1 •
1

[NT 5501718] Search Note

[NT 5000115] Inventory Number

[NT 7898] Location Name

[NT 7947] Item Class

[NT 33989] Material type

[NT 43385] Call number

[NT 5501238] Usage Class

[NT 45600] Loan Status

[NT 48088] No. of reservations

[NT 52971] Opac note

[NT 46641] Attachments

[NT 5502] Print

E0002820

4樓西文圖書區

一般圖書

一般圖書

658.827 I38

一般使用(Normal)

[NT 41737] On shelf

0

1 [NT 46296] records • [NT 5501] Pages 1 •
1

[NT 33760] Multimedia

[NT 59725] Reviews

[NT 59886] Add a review [NT 59885] and share your thoughts with other readers

Export

[NT 5501410] pickup library

[NT 48336] Change password

[NT 5480] Login