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文化創意產業、品牌與行銷策略 = Strategies in branding, marketing & cultural and creative industry : 跨國比較與大陸市場發展; a cross-border comparative study and the development of China's market

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	Strategies in branding, marketing & cultural and creative industry
[NT 47348] Title Information:	跨國比較與大陸市場發展
[NT 47354] Secondary Intellectual Responsibility:	徐斯勤,
[NT 47354] Secondary Intellectual Responsibility:	陳德昇,
[NT 47351] Place of Publication:	臺北縣中和市
[NT 47263] Published:	INK印刻文學出版; 成陽總經銷;
[NT 47352] Year of Publication:	2009[民98]
[NT 47264] Description:	7,343面圖,表格 : 23公分;
[NT 47298] Series:	論壇6
[NT 47266] Subject:	文化產業 -
[NT 47266] Subject:	品牌 -
[NT 47266] Subject:	行銷策略 -
[NT 47266] Subject:	比較研究 -
[NT 47266] Subject:	文集 -
[NT 50961] ISBN:	978-986-6377-56-3

文化創意產業、品牌與行銷策略 = Strategies in branding, marketing & cultural and creative industry : 跨國比較與大陸市場發展; a cross-border comparative study and the development of China's market
文化創意產業、品牌與行銷策略 = Strategies in branding, marketing & cultural and creative industry : 跨國比較與大陸市場發展 / 徐斯勤,陳德昇主編 - 臺北縣中和市 : INK印刻文學出版, 2009[民98]. - 7,343面 ; 圖,表格 ; 23公分. - (論壇 ; 6).
含參考書目.
ISBN 978-986-6377-56-3
文化產業品牌行銷策略比較研究文集

徐, 斯勤

文化創意產業、品牌與行銷策略 = Strategies in branding, marketing & cultural and creative industry : 跨國比較與大陸市場發展; a cross-border comparative study and the development of China's market
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