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Advanced Google AdWords

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47261] Author:	GeddesBrad.,
[NT 47351] Place of Publication:	Hoboken, N.J.
[NT 47263] Published:	Wiley;
[NT 47352] Year of Publication:	c2010.
[NT 47264] Description:	xxxi, 519 p.ill. : 24 cm.;
[NT 47266] Subject:	Telecommunication - Terminology. -
[NT 47266] Subject:	Internet advertising. -
[NT 47265] Notes:	Includes index.
[NT 50961] ISBN:	0470500239
[NT 60779] Content Note:	Understanding search theory Keyword research Keyword tools : extracting valuable data from Google Writing compelling ads Landing pages that convert searchers into buyers Advanced optimization techniques Demystifying quality score Beyond text: image, video, and mobile ads Understanding the content network Advanced content network techniques Advanced geographic targeting Save time and scale accounts with the AdWords editor Profitable bid strategies Successful account organization strategies Testing techniques that will increase profits AdWords reports: how to extract actionable information Step by step: create and monitor your AdWords account.

Advanced Google AdWords
Geddes, Brad.

Advanced Google AdWords / Brad Geddes. - Hoboken, N.J. : Wiley, c2010.. - xxxi, 519 p. ; ill. ; 24 cm..
Understanding search theory.
Includes index..
ISBN 0470500239ISBN 9780470500231
TelecommunicationInternet advertising. -- Terminology.

Advanced Google AdWords
LDR:01256cam 2200229 450 001 215311
005 20120619041539.0
009 a(OCoLC)ocn495598250
009 16082107
010 1 $a 0470500239 $b pbk. $d NT1386
010 1 $a 9780470500231 $b pbk.
020 $a US $b 2010004721
100 $a 20111221d2010 m y0engy09 b
101 0 $a eng
102 $a us
105 $a a z 001yy
200 1 $a Advanced Google AdWords $f Brad Geddes.
210 $a Hoboken, N.J. $d c2010. $c Wiley
215 1 $a xxxi, 519 p. $c ill. $d 24 cm.
300 $a Includes index.
327 0 $a Understanding search theory $a Keyword research $a Keyword tools : extracting valuable data from Google $a Writing compelling ads $a Landing pages that convert searchers into buyers $a Advanced optimization techniques $a Demystifying quality score $a Beyond text: image, video, and mobile ads $a Understanding the content network $a Advanced content network techniques $a Advanced geographic targeting $a Save time and scale accounts with the AdWords editor $a Profitable bid strategies $a Successful account organization strategies $a Testing techniques that will increase profits $a AdWords reports: how to extract actionable information $a Step by step: create and monitor your AdWords account.
606 $a Telecommunication $x Terminology. $3 216337 $2 lc $3 240920
606 $2 lc $a Internet advertising. $3 206047
676 $a 659.14/4 $v 22
680 $a HF6146.I58 $b G43 2010
700 1 $a Geddes $b Brad. $3 216336

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