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虛擬貨幣知覺價格、網路口碑與購買意願之關係 – 以比特幣為例 = A S...

SZETO, PAI-PEI

虛擬貨幣知覺價格、網路口碑與購買意願之關係 – 以比特幣為例 = A Study on the Relationships between Perceived Price、 Word-of-Mouth of Internet and Purchase Intention: Case of Bitcoin

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	A Study on the Relationships between Perceived Price、 Word-of-Mouth of Internet and Purchase Intention: Case of Bitcoin
[NT 47261] Author:	司徒百倍,
[NT 47351] Place of Publication:	新北市
[NT 47263] Published:	撰者;
[NT 47352] Year of Publication:	2019[民108]
[NT 47264] Description:	viii,75面圖表 : 30公分;
[NT 47266] Subject:	知覺價格
[NT 47266] Subject:	網路口碑
[NT 47266] Subject:	彼特幣
[NT 47266] Subject:	Bitcoin
[NT 47266] Subject:	perceived price
[NT 47266] Subject:	Word-of-mouth (WOM) of the Internet
[NT 51458] Online resource:	https://hdl.handle.net/11296/8f49dq
[NT 47265] Notes:	畢業學年度：107

虛擬貨幣知覺價格、網路口碑與購買意願之關係 – 以比特幣為例 = A Study on the Relationships between Perceived Price、 Word-of-Mouth of Internet and Purchase Intention: Case of Bitcoin
司徒, 百倍

虛擬貨幣知覺價格、網路口碑與購買意願之關係 – 以比特幣為例 = A Study on the Relationships between Perceived Price、 Word-of-Mouth of Internet and Purchase Intention: Case of Bitcoin / 司徒百倍撰 - 新北市 : 撰者, 2019[民108]. - viii,75面 ; 圖表 ; 30公分.
畢業學年度：107.
含參考書目.
知覺價格網路口碑彼特幣Bitcoinperceived priceWord-of-mouth (WOM) of the Internet

虛擬貨幣知覺價格、網路口碑與購買意願之關係 – 以比特幣為例 = A Study on the Relationships between Perceived Price、 Word-of-Mouth of Internet and Purchase Intention: Case of Bitcoin
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314 $a 指導教授：吳怡芳、蔣玫霞
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328 $a 碩士論文--醒吾科技大學行銷與流通管理系 107 $u Thesis (M.B.A.) -- Hsing Wu University of Institution of Marketing and Distribution Management, 2019
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