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品牌知名度、知覺風險對品牌忠誠度關係之研究-以金車噶瑪蘭觀光酒廠為例 =...

MA,, MING-HAO

品牌知名度、知覺風險對品牌忠誠度關係之研究-以金車噶瑪蘭觀光酒廠為例 = Brand Awareness, Perceived Risk and Brand Loyalty - A Case Study of the Kingcar Kavalan Whisky Distillery

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	Brand Awareness, Perceived Risk and Brand Loyalty - A Case Study of the Kingcar Kavalan Whisky Distillery
[NT 47261] Author:	馬明皓,
[NT 47351] Place of Publication:	新北市
[NT 47263] Published:	撰者;
[NT 47352] Year of Publication:	2019[民108]
[NT 47264] Description:	vii,106面圖表 : 30公分;
[NT 47266] Subject:	品牌知名度
[NT 47266] Subject:	知覺風險
[NT 47266] Subject:	知覺價值
[NT 47266] Subject:	顧客滿意度
[NT 47266] Subject:	品牌忠誠度
[NT 47266] Subject:	Brand Awareness
[NT 47266] Subject:	Perceived Risk
[NT 47266] Subject:	Perceived Value
[NT 47266] Subject:	Customer Satisfaction
[NT 47266] Subject:	Brand Loyalty
[NT 51458] Online resource:	https://hdl.handle.net/11296/f85p42
[NT 47265] Notes:	畢業學年度：107

品牌知名度、知覺風險對品牌忠誠度關係之研究-以金車噶瑪蘭觀光酒廠為例 = Brand Awareness, Perceived Risk and Brand Loyalty - A Case Study of the Kingcar Kavalan Whisky Distillery
馬, 明皓

品牌知名度、知覺風險對品牌忠誠度關係之研究-以金車噶瑪蘭觀光酒廠為例 = Brand Awareness, Perceived Risk and Brand Loyalty - A Case Study of the Kingcar Kavalan Whisky Distillery / 馬明皓撰 - 新北市 : 撰者, 2019[民108]. - vii,106面 ; 圖表 ; 30公分.
畢業學年度：107.
含參考書目.
品牌知名度知覺風險知覺價值顧客滿意度品牌忠誠度Brand AwarenessPerceived RiskPerceived ValueCustomer SatisfactionBrand Loyalty

品牌知名度、知覺風險對品牌忠誠度關係之研究-以金車噶瑪蘭觀光酒廠為例 = Brand Awareness, Perceived Risk and Brand Loyalty - A Case Study of the Kingcar Kavalan Whisky Distillery
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