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運用結構方程模型探討導遊專業職能對大陸購物團客購買意願之影響-以信任為中...

HSU,, WEN-TSUNG

運用結構方程模型探討導遊專業職能對大陸購物團客購買意願之影響-以信任為中介變數 = Applying Structural Equation Modeling to Study the Influence of Tour Guides’ Professional Competences on Purchase Intention of Chinese Shopping Tourist - The Mediating Role of Trust

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	Applying Structural Equation Modeling to Study the Influence of Tour Guides’ Professional Competences on Purchase Intention of Chinese Shopping Tourist - The Mediating Role of Trust
[NT 47261] Author:	許文聰,
[NT 47351] Place of Publication:	新北市
[NT 47263] Published:	撰者;
[NT 47352] Year of Publication:	2020[民109]
[NT 47264] Description:	viii,75面圖表 : 30公分;
[NT 47266] Subject:	導遊
[NT 47266] Subject:	專業職能
[NT 47266] Subject:	信任
[NT 47266] Subject:	購買意願
[NT 47266] Subject:	中介效果
[NT 47266] Subject:	Tour Guide
[NT 47266] Subject:	Professional Competences
[NT 47266] Subject:	Trust
[NT 47266] Subject:	Purchase Intention
[NT 47266] Subject:	Mediating Effect
[NT 51458] Online resource:	https://hdl.handle.net/11296/z37ns3
[NT 47265] Notes:	畢業學年度：108

運用結構方程模型探討導遊專業職能對大陸購物團客購買意願之影響-以信任為中介變數 = Applying Structural Equation Modeling to Study the Influence of Tour Guides’ Professional Competences on Purchase Intention of Chinese Shopping Tourist - The Mediating Role of Trust
許, 文聰

運用結構方程模型探討導遊專業職能對大陸購物團客購買意願之影響-以信任為中介變數 = Applying Structural Equation Modeling to Study the Influence of Tour Guides’ Professional Competences on Purchase Intention of Chinese Shopping Tourist - The Mediating Role of Trust / 許文聰撰 - 新北市 : 撰者, 2020[民109]. - viii,75面 ; 圖表 ; 30公分.
畢業學年度：108.
含參考書目.
導遊專業職能信任購買意願中介效果Tour GuideProfessional CompetencesTrustPurchase IntentionMediating Effect

運用結構方程模型探討導遊專業職能對大陸購物團客購買意願之影響-以信任為中介變數 = Applying Structural Equation Modeling to Study the Influence of Tour Guides’ Professional Competences on Purchase Intention of Chinese Shopping Tourist - The Mediating Role of Trust
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