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廠商的品牌形象、行銷公司駐廠人員之服務品質與促銷方式影響消費者購買意願之...

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廠商的品牌形象、行銷公司駐廠人員之服務品質與促銷方式影響消費者購買意願之研究 = A Research on the Influence of Manufacturer's Brand Image, the Marketing Company's Resident Personnel Service Quality and Promotion Methods to Consumers' Purchasing Intentions

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	A Research on the Influence of Manufacturer's Brand Image, the Marketing Company's Resident Personnel Service Quality and Promotion Methods to Consumers' Purchasing Intentions
[NT 47261] Author:	徐玉如,
[NT 47351] Place of Publication:	新北市
[NT 47263] Published:	撰者;
[NT 47352] Year of Publication:	2021[民110]
[NT 47264] Description:	IX,113面圖表 : 30公分;
[NT 47266] Subject:	品牌形象
[NT 47266] Subject:	服務品質
[NT 47266] Subject:	促銷方式
[NT 47266] Subject:	購買意願
[NT 47266] Subject:	Brand image
[NT 47266] Subject:	Service quality
[NT 47266] Subject:	Promotion method
[NT 47266] Subject:	Purchase Intentionr
[NT 51458] Online resource:	https://hdl.handle.net/11296/k7qds8
[NT 47265] Notes:	畢業學年度：109

廠商的品牌形象、行銷公司駐廠人員之服務品質與促銷方式影響消費者購買意願之研究 = A Research on the Influence of Manufacturer's Brand Image, the Marketing Company's Resident Personnel Service Quality and Promotion Methods to Consumers' Purchasing Intentions
徐, 玉如

廠商的品牌形象、行銷公司駐廠人員之服務品質與促銷方式影響消費者購買意願之研究 = A Research on the Influence of Manufacturer's Brand Image, the Marketing Company's Resident Personnel Service Quality and Promotion Methods to Consumers' Purchasing Intentions / 徐玉如撰 - 新北市 : 撰者, 2021[民110]. - IX,113面 ; 圖表 ; 30公分.
畢業學年度：109.
含參考書目.
品牌形象服務品質促銷方式購買意願Brand imageService qualityPromotion methodPurchase Intentionr

廠商的品牌形象、行銷公司駐廠人員之服務品質與促銷方式影響消費者購買意願之研究 = A Research on the Influence of Manufacturer's Brand Image, the Marketing Company's Resident Personnel Service Quality and Promotion Methods to Consumers' Purchasing Intentions
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