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知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭...

CHIN, HON-TONG

知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭梯田臉書為例 = The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47350] Paralel Title:	The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook
[NT 47261] Author:	陳漢東,
[NT 47351] Place of Publication:	新北市
[NT 47263] Published:	撰者;
[NT 47352] Year of Publication:	2022[民111]
[NT 47264] Description:	IX,51面圖表 : 30公分;
[NT 47266] Subject:	脸书专页行销
[NT 47266] Subject:	知觉网站互动
[NT 47266] Subject:	知觉价值
[NT 47266] Subject:	品牌形象
[NT 47266] Subject:	顾客忠诚度
[NT 47266] Subject:	facebook marketing
[NT 47266] Subject:	perceived website interactivity
[NT 47266] Subject:	perceived value
[NT 47266] Subject:	brand image
[NT 47266] Subject:	customer loyalty
[NT 51458] Online resource:	https://hdl.handle.net/11296/6djzpz
[NT 47265] Notes:	畢業學年度：110

知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭梯田臉書為例 = The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook
陳, 漢東

知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭梯田臉書為例 = The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook / 陳漢東撰 - 新北市 : 撰者, 2022[民111]. - IX,51面 ; 圖表 ; 30公分.
畢業學年度：110.
含參考書目.
脸书专页行销知觉网站互动知觉价值品牌形象顾客忠诚度facebook marketingperceived website interactivityperceived valuebrand imagecustomer loyalty

知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭梯田臉書為例 = The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook
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200 1 $a 知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭梯田臉書為例 $d The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook $f 陳漢東撰 $z eng
210 $a 新北市 $d 2022[民111] $c 撰者
215 0 $a IX,51面 $c 圖表 $d 30公分
300 $a 畢業學年度：110
314 $a 指導教授：曾薰瑤
320 $a 含參考書目 $u Includes bibliographical references
328 $a 碩士論文--醒吾科技大學行銷與流通管理系 110 $u Thesis (M.B.A.) -- Hsing Wu University of Institution of Marketing and Distribution Management, 2022
510 1 $a The influence of Internet interactive communication and perceived value on brand image and customer loyalty:A study of Malaysia's Sempah T-Farm Facebook $z eng
517 1 $a 知覺網路互動傳播與知覺價值對於品牌形象與顧客忠誠度之影響：以馬來西亞森芭梯田臉書為例 $z chi
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610 0 0 $a 知觉网站互动
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610 # 0 $a 顾客忠诚度
610 # 0 $a facebook marketing
610 # 0 $a perceived website interactivity
610 # 0 $a perceived value
610 # 0 $a brand image
610 # 0 $a customer loyalty
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