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便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例 = A...

YANG, CHIA-LUNG

便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例 = A Study on Repurchase Intentions for Private-Label Beverages in Convenience Stores:A Case Study of Hi-Life’s Fruit C Smoothie

Record Type:	Language materials, printed : Monograph/item
Title/Author:	便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例/ 楊家龍[撰]
Reminder of title:	A Study on Repurchase Intentions for Private-Label Beverages in Convenience Stores:A Case Study of Hi-Life’s Fruit C Smoothie
Author:	楊家龍
other author:	YANG, CHIA-LUNG
Published:	新北市撰者 : 2026[民115],
Description:	vii,44面 :圖,表 ; : 30公分;
Notes:	指導教授: 喬中珏
Online resource:	https://hdl.handle.net/11296/9dg5ne

便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例 = A Study on Repurchase Intentions for Private-Label Beverages in Convenience Stores:A Case Study of Hi-Life’s Fruit C Smoothie
楊家龍

便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例A Study on Repurchase Intentions for Private-Label Beverages in Convenience Stores:A Case Study of Hi-Life’s Fruit C Smoothie楊家龍[撰] - 新北市撰者2026[民115] - vii,44面 :圖,表 ;30公分

指導教授: 喬中珏

含參考書目Subjects--Index Terms:

便利商店

便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例 = A Study on Repurchase Intentions for Private-Label Beverages in Convenience Stores:A Case Study of Hi-Life’s Fruit C Smoothie
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008 260729s2020 ch a e bm 000 0 chi d
020 $q Paperback
040 $a cw $b chi $e ccr
041 0 # $a chi $b chi $b eng
084 $a 008.02 $b 8663 $2 ncsclt
100 1 $a 楊家龍 $e 文字作者 $3 300153
245 1 0 $a 便利商店自有品牌飲品再購意願之研究-以Hi-Life果C果昔為例 $b A Study on Repurchase Intentions for Private-Label Beverages in Convenience Stores:A Case Study of Hi-Life’s Fruit C Smoothie $c 楊家龍[撰]
260 # $a 新北市 $b 撰者 $c 2026[民115]
300 $a vii,44面 : $b 圖,表 ; $c 30公分
500 $a 指導教授: 喬中珏
500 $a 畢業學年度: 114
502 $b 碩士論文 $c 醒吾科技大學行銷與流通管理系 Thesis (M.B.A.) -- Hsing Wu University of Institution of Marketing and Distribution Management $d 2026
504 $a 含參考書目
653 # 1 $a 便利商店 $a 自有品牌 $a 果C果昔 $a 再購意願 $a 價格知覺 $a 品牌形象
653 # 1 $a convenience stores $a private label brands $a fruit smoothies $a repurchase intention $a price perception $a brand image
700 0 # $a YANG, CHIA-LUNG $3 300154
856 # # $u https://hdl.handle.net/11296/9dg5ne