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Performance-driven CRM : how to make your customer relationship management vision a reality

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	how to make your customer relationship management vision a reality
[NT 47261] Author:	BrownStanley A.,
[NT 47353] Alternative Intellectual Responsibility:	GulyczMoosha.,
[NT 47351] Place of Publication:	Chichester
[NT 47263] Published:	Wiley;
[NT 47352] Year of Publication:	c2002.
[NT 47264] Description:	xx, 272 p.ill. : 24 cm.;
[NT 47266] Subject:	Customer relations. -
[NT 50961] ISBN:	0-470-83161-8

Performance-driven CRM : how to make your customer relationship management vision a reality
Brown, Stanley A.

Performance-driven CRM : how to make your customer relationship management vision a reality / Stanley A. Brown ; Moosha Gulycz. - Chichester : Wiley, c2002.. - xx, 272 p. ; ill. ; 24 cm..
Includes bibliographical references and index..
ISBN 0-470-83161-8
Customer relations.

Gulycz, Moosha.

Performance-driven CRM : how to make your customer relationship management vision a reality
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