Customer loyalty
Overview
| Works: | 3 works in 3 publications in 3 languages | |
|---|---|---|
Titles
Competing on value : bridging the gap between brand and customer value
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(Language materials, printed)
Improving customer satisfaction,loyalty,and profit : an integrated measurement and management system
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(Language materials, printed)
The ultimate CRM handbook = CRM handbook : strategies and concepts for building enduring customer loyalty and profitability
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(Language materials, printed)