Consumer behavior
[NT 60487] Overview
| [NT 60478] Works: | 26 [NT 60520] works in 24 [NT 60521] publications in 24 [NT 60522] languages | |
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[NT 60480] Titles
Beyond the next wave : imagining the next generation of customers
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The new marketing era : marketing to the imagination in a technology-driven world
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Customer behavior : consumer behavior & beyond
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Global marketing and advertising : bunderstanding culturalparadoxes
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Consumer behavior : building marketing strategy
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Digital marketing : global strategies from the world's leading experts
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Psychology of the consumer and its development : an introduction
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Consumer-oriented business design : the case of airport management
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Consumer behavior and marketing action = Consumer behavior
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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
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Building brands and believers : how to connect with consumers using archetypes
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Consumer psychology of tourism, hospitality, and leisure
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
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Consumeer behavior : buying ,having,nad being
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Mass affluence : seven new rules of marketing to today's consumer
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[NT 59779] Show more
[NT 60474] Fewer
[NT 60479] Subjects